LumaLuma wanted radio to feel live again. The product needed to hold scheduled broadcasts, archives, artist stories, and community submissions without becoming another dense media library.
We built the identity around a responsive pulse that reacts to programme type and audio energy. It becomes a small favicon, a full-screen stage, or a subtle navigational cue without losing its character.
The player remains persistent while the visual world changes around it. Fast page transitions and optimistic interface states keep listening uninterrupted across the entire experience.
